{"title":"Abaya","description":"\u003cp\u003eDiscover the elegance of modest fashion with \u003cstrong\u003eNourah Abayas\u003c\/strong\u003e. Our abaya collection is designed for the modern woman who values both style and modesty. Each piece blends timeless tradition with contemporary design, featuring flowing silhouettes, premium fabrics, and refined details that offer comfort, grace, and sophistication.\u003c\/p\u003e\n\u003cp\u003eAt \u003cstrong\u003eNourah\u003c\/strong\u003e, we believe an abaya is more than just clothing. It's an expression of confidence, identity, and effortless beauty. Whether you’re dressing for everyday wear, special occasions, or evening outings, our abayas are thoughtfully crafted to make you feel elegant and empowered.\u003c\/p\u003e\n\u003cp\u003eFrom classic minimal designs to beautifully detailed statement pieces, the \u003cstrong\u003eNourah Abayas Collection\u003c\/strong\u003e brings together quality craftsmanship and modern modest fashion to elevate your wardrobe.\u003c\/p\u003e\n\u003cp\u003eEmbrace modest luxury with \u003cstrong\u003eNourah\u003c\/strong\u003e.\u003c\/p\u003e","products":[{"product_id":"firoza","title":"FIROZA","description":"\u003cp\u003e\u003cstrong\u003eFiroza Abaya – by Nourah\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGraceful, airy, and effortlessly elegant, the \u003cstrong\u003eFiroza Abaya\u003c\/strong\u003e from \u003cstrong\u003eNourah\u003c\/strong\u003e is designed to bring softness and sophistication to your modest wardrobe. Crafted from premium \u003cstrong\u003emoss chiffon\u003c\/strong\u003e, this abaya drapes beautifully with a lightweight, flowing silhouette that moves gracefully with every step.\u003c\/p\u003e\n\u003cp\u003eThe delicate layered design and wide flowing sleeves create a refined, feminine look, while the soothing \u003cstrong\u003efiroza blue tone\u003c\/strong\u003e adds a fresh and serene touch. Perfect for special gatherings, festive occasions, or elegant everyday wear, this abaya blends comfort with timeless modest style.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003cbr\u003e• Premium Moss Chiffon Fabric\u003cbr\u003e• Lightweight, breathable, and flowy\u003cbr\u003e• Elegant layered design\u003cbr\u003e• Wide flowing sleeves for a graceful look\u003cbr\u003e• Comes with the same dupatta\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cbr\u003e• Hand wash gently in cold water with mild detergent\u003cbr\u003e• Do not bleach or use harsh chemicals\u003cbr\u003e• Air dry or hang dry to maintain the fabric’s flow\u003cbr\u003e• Iron on \u003cstrong\u003emid\u003c\/strong\u003e \u003cstrong\u003etemperature\u003c\/strong\u003e or use \u003cstrong\u003esteam\u003c\/strong\u003e \u003cstrong\u003epress\u003c\/strong\u003e to remove wrinkles\u003cbr\u003e• For best results, iron inside out or place a cloth over the fabric while ironing\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eFiroza Abaya\u003c\/strong\u003e is a statement of elegance  where simplicity meets luxury in the signature style of \u003cstrong\u003eNourah\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46635689672889,"sku":null,"price":7549.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_0013.jpg?v=1773687614"},{"product_id":"noor","title":"NOOR","description":"\u003cp\u003e\u003cstrong\u003eNoor Abaya by Nourah\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eElegant, timeless, and effortlessly graceful, the \u003cstrong\u003eNoor Abaya\u003c\/strong\u003e from \u003cstrong\u003eNourah\u003c\/strong\u003e is designed for women who appreciate refined modest fashion. Crafted from premium \u003cstrong\u003eKorean Nida fabric\u003c\/strong\u003e, this abaya offers a smooth, luxurious feel with a beautiful structured flow that drapes elegantly.\u003c\/p\u003e\n\u003cp\u003eThe minimalist silhouette combined with soft, flowing sleeves creates a sophisticated and modest look, while the soft \u003cstrong\u003eivory tone\u003c\/strong\u003e adds a touch of purity and elegance. Perfect for both everyday wear and special occasions, this abaya blends comfort, modesty, and modern style.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003cbr\u003e• Premium Korean Nida Fabric\u003cbr\u003e• Soft, breathable, and elegant drape\u003cbr\u003e• Inner attached with the upper for added comfort and coverage\u003cbr\u003e• Minimalist and timeless design\u003cbr\u003e• Flowing sleeves for a graceful look\u003cbr\u003e• Comes with dupatta.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cbr\u003e• Hand wash gently in cold water with mild detergent\u003cbr\u003e• Do not bleach or use harsh chemicals\u003cbr\u003e• Hang or air dry to maintain the fabric quality\u003cbr\u003e• Iron on \u003cstrong\u003elow to medium temperature\u003c\/strong\u003e\u003cbr\u003e• For best results, iron inside out or place a cloth over the fabric while ironing\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eNoor Abaya\u003c\/strong\u003e reflects understated luxury and graceful modesty ; a signature piece from \u003cstrong\u003eNourah\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46635757994169,"sku":null,"price":6699.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_9568.jpg?v=1773688565"},{"product_id":"sahra","title":"SAHRA","description":"\u003cp\u003e\u003cstrong\u003eSahra Abaya by Nourah\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eChic, modern, and gracefully modest, the \u003cstrong\u003eSahra Abaya\u003c\/strong\u003e from \u003cstrong\u003eNourah\u003c\/strong\u003e is designed for women who appreciate a blend of contemporary style and timeless elegance. Crafted from premium \u003cstrong\u003eKorean Nida fabric\u003c\/strong\u003e, this abaya offers a smooth, soft texture with a structured yet flowing drape that enhances comfort and sophistication.\u003c\/p\u003e\n\u003cp\u003eFeaturing a unique \u003cstrong\u003etwo-tone color block design\u003c\/strong\u003e, the Sahra Abaya beautifully combines warm neutral shades to create a refined and stylish look. The relaxed silhouette and flowing sleeves provide effortless elegance, making it perfect for both everyday wear and special occasions.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003cbr\u003e• Premium Korean Nida Fabric\u003cbr\u003e• Soft, breathable, and elegant drape\u003cbr\u003e• Stylish two-tone color block design\u003cbr\u003e• Flowing sleeves for a graceful and modest look.\u003cbr\u003e• Comfortable modest fit.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003cbr\u003e• Hand wash gently in cold water with mild detergent\u003cbr\u003e• Do not bleach or use harsh chemicals\u003cbr\u003e• Hang or air dry to maintain the fabric quality\u003cbr\u003e• Iron on \u003cstrong\u003elow to medium temperature\u003c\/strong\u003e\u003cbr\u003e• For best results, iron inside out or place a cloth over the fabric while ironing\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e\u003cbr\u003e• Due to lighting, photography, and screen settings, the actual color of the abaya may vary slightly from what appears in the images.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eSahra Abaya\u003c\/strong\u003e reflects effortless elegance and modern modest fashion ; a beautiful statement piece from \u003cstrong\u003eNourah\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46635827953849,"sku":null,"price":6899.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_9624.jpg?v=1773689363"},{"product_id":"mahak","title":"MAHAK","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMahak Abaya\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnderstated elegance meets everyday comfort in the Mahak Abaya. Crafted from premium \u003cstrong\u003eNida fabric\u003c\/strong\u003e, this abaya drapes effortlessly with a smooth, fluid fall that flatters every silhouette. The rich \u003cstrong\u003echocolate brown\u003c\/strong\u003e tone exudes warmth and sophistication, making it a timeless addition to your modest wardrobe. Featuring \u003cstrong\u003ewide, relaxed sleeves\u003c\/strong\u003e and a \u003cstrong\u003efull-length modest cut\u003c\/strong\u003e, the Mahak is designed for the woman who values both grace and ease in her daily wear. Whether you're stepping out for a casual day or a special occasion, this piece carries you with quiet confidence.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Nida \u003cstrong\u003eColor:\u003c\/strong\u003e Chocolate Brown \u003cstrong\u003eFit:\u003c\/strong\u003e Relaxed, full-length.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHand wash gently in cold water with mild detergent\u003c\/li\u003e\n\u003cli\u003eDo not bleach or use harsh chemicals\u003c\/li\u003e\n\u003cli\u003eHang or air dry to maintain the fabric quality\u003c\/li\u003e\n\u003cli\u003eIron on low to medium temperature\u003c\/li\u003e\n\u003cli\u003eFor best results, iron inside out or place a cloth over the fabric while ironing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDue to lighting, photography, and screen settings, the actual color of the abaya may vary slightly from what appears in the images.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46707814432953,"sku":null,"price":5950.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_9600.jpg?v=1774803859"},{"product_id":"abeer","title":"MINA","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eMina Abaya\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSoft, serene, and effortlessly refined — the Mina Abaya is a celebration of quiet elegance. Made from premium \u003cstrong\u003eNida fabric\u003c\/strong\u003e, it drapes beautifully with a smooth, lightweight feel that keeps you comfortable all day long. The delicate \u003cstrong\u003etonal embroidered detailing\u003c\/strong\u003e along the front placket and cuffs adds a subtle touch of femininity, making this abaya stand out without being overstated. In a dreamy \u003cstrong\u003eblush pink\u003c\/strong\u003e tone, the Abeer is the perfect blend of modesty and grace — ideal for everyday wear, family gatherings, or any occasion where you want to feel effortlessly put-together.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Nida \u003cstrong\u003eColor:\u003c\/strong\u003e Blush Pink \u003cstrong\u003eDetails:\u003c\/strong\u003e Tonal embroidered trim on front and cuffs \u003cstrong\u003eFit:\u003c\/strong\u003e Relaxed, full-length.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eHand wash gently in cold water with mild detergent\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eDo not bleach or use harsh chemicals\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eHang or air dry to maintain the fabric quality\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eIron on low to medium temperature\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eFor best results, iron inside out or place a cloth over the fabric while ironing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eDue to lighting, photography, and screen settings, the actual color of the abaya may vary slightly from what appears in the images.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46708034371769,"sku":null,"price":6899.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_9647.jpg?v=1774804539"},{"product_id":"mehr","title":"MEHR","description":"\u003cp\u003e\u003cstrong\u003eMehr Abaya\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBold, free-spirited, and beautifully structured — the Mehr Abaya is designed for the woman who loves volume done right. Crafted from premium \u003cstrong\u003eNida fabric\u003c\/strong\u003e, this abaya features a stunning \u003cstrong\u003egathered yoke design\u003c\/strong\u003e that creates a dramatic, flowy silhouette from the waist down. The standout \u003cstrong\u003eelasticated puff sleeves\u003c\/strong\u003e, cinched at both the shoulder and cuff, add a fashion-forward touch that sets this piece apart from the everyday abaya. In a rich \u003cstrong\u003eolive green\u003c\/strong\u003e tone, the Mehr strikes the perfect balance between modest and modern. Whether you're dressing up or keeping it casual, this abaya makes a statement with effortless ease.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Nida \u003cstrong\u003eColor:\u003c\/strong\u003e Olive Green \u003cstrong\u003eDetails:\u003c\/strong\u003e Gathered yoke, elasticated puff sleeves with ruched cuffs \u003cstrong\u003eFit:\u003c\/strong\u003e Oversized, full-length.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHand wash gently in cold water with mild detergent\u003c\/li\u003e\n\u003cli\u003eDo not bleach or use harsh chemicals\u003c\/li\u003e\n\u003cli\u003eHang or air dry to maintain the fabric quality\u003c\/li\u003e\n\u003cli\u003eIron on low to medium temperature\u003c\/li\u003e\n\u003cli\u003eFor best results, iron inside out or place a cloth over the fabric while ironing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDue to lighting, photography, and screen settings, the actual color of the abaya may vary slightly from what appears in the images.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46708094238905,"sku":null,"price":7099.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_9666.jpg?v=1774804884"},{"product_id":"zimal","title":"ZIMAL","description":"\u003cp\u003e\u003cstrong\u003eZimal Abaya\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTimeless, refined, and effortlessly chic — the Zimal Abaya is the epitome of understated luxury. Crafted from premium \u003cstrong\u003eNida fabric\u003c\/strong\u003e, this abaya offers a smooth, fluid drape that moves beautifully with every step. The clean, minimal silhouette is elevated by \u003cstrong\u003esubtle piping detail along the cuffs\u003c\/strong\u003e, adding a polished finishing touch without overpowering the simplicity of the design. In a warm \u003cstrong\u003ebeige\/latte tone\u003c\/strong\u003e, the Zimal is incredibly versatile — dressed up with a shimmer hijab for special occasions or worn casually for everyday elegance. A wardrobe essential every modest fashion lover needs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Nida \u003cstrong\u003eColor:\u003c\/strong\u003e Beige \/ Latte \u003cstrong\u003eDetails:\u003c\/strong\u003e Subtle piped cuff detailing \u003cstrong\u003eFit:\u003c\/strong\u003e Relaxed, full-length.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes with plain contrast or matching dupatta (depends on availability).\u003c\/span\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHand wash gently in cold water with mild detergent\u003c\/li\u003e\n\u003cli\u003eDo not bleach or use harsh chemicals\u003c\/li\u003e\n\u003cli\u003eHang or air dry to maintain the fabric quality\u003c\/li\u003e\n\u003cli\u003eIron on low to medium temperature\u003c\/li\u003e\n\u003cli\u003eFor best results, iron inside out or place a cloth over the fabric while ironing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDue to lighting, photography, and screen settings, the actual color of the abaya may vary slightly from what appears in the images.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nourah","offers":[{"title":"Default Title","offer_id":46708243103929,"sku":null,"price":5749.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0672\/2899\/1673\/files\/IMG_9684.jpg?v=1774805356"},{"product_id":"abeer-1","title":"ABEER","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAbeer Abaya\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLuxury meets modesty in the most breathtaking way — introducing the Abeer Abaya in \u003cstrong\u003eForest Green\u003c\/strong\u003e. Crafted from premium \u003cstrong\u003eNida fabric\u003c\/strong\u003e, this abaya features a stunning open-front silhouette with a graceful, flowing drape that exudes quiet confidence. The true showstopper? The \u003cstrong\u003eintricately hand-embroidered sleeves\u003c\/strong\u003e, adorned with raised floral motifs and delicate pearl detailing that catch the light beautifully. Every stitch tells a story of craftsmanship and care, making the Abeer a piece you'll treasure for years. 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